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XRUK Strategy 2025-26 | The Long Doc

Contents

  • Executive Summary
  • Introduction
  • Context
  • Strategy overview
    • Vision and mission
    • Theories of Change
    • 2025
  • Detailed strategy
    • Love in Action
    • Tell Our Own Stories
    • Community Bases of Power
    • Together We Thrive
    • Systems of Change
    • This is What Democracy Looks Like
    • Another World is Possible Necessary
  • Conclusion
  • Appendices
    • Glossary of terms
    • Bibliography

Executive Summary

Extinction Rebellion envisions a compassionate, inclusive and regenerative society, in which humanity thrives in harmony with the natural world. Our mission is to ignite and sustain nonviolent rebellion, to disrupt systems causing climate and ecological injustice – driving systemic change through collective empowerment and shared decision-making.

The primary focus of the movement in recent years has been on mass mobilisation and numbers, whereas in fact the lever for true, transformative change is cultural momentum. True uprisings come from communities, from foundations of relationships based on trust, and from collective non-cooperation.

Our job is to bring collective non-cooperation to a wider audience, creating a mass movement of empowerment and hope.

In this next phase of our journey we are not just rebelling against a system in crisis, we are building the power, resilience, and broad support necessary to create the sweeping changes envisioned by our original promise.

How we are going to do this:

  • Building community bases of power
  • Embracing contention and creativity in our actions
  • Sowing the seeds of cultural momentum
  • Speaking with our own voice and being proud to be Extinction Rebellion
  • Climate justice work that is genuinely progressive
  • Expanding our use of the tools of non-cooperation
  • Building relationships with community footprints
  • Nourishing and growing the agility and maturity of our systems
  • Uniting as a movement to collectively decide what “Act Now” looks like in 2025

Introduction

In what began as an audacious act of collective imagination, Extinction Rebellion transformed climate activism, reshaping the boundaries of what is possible. It was expected that if this movement did not achieve something enormous and win, then it would fail and disappear. In an act that seems rooted in the core of our DNA, we refused to obey. We are still here, and there’s work to be done

The rise of this movement was no accident. It was the result of careful planning and intention, grounded in decades of hard-earned experience and laid out the groundwork for creating lasting change. Extinction Rebellion demonstrated that change emerges when people stand together, with courage, determination and ferocious love.

Nearly 6 years on from the Rebellion of April 2019, things have changed because we changed them and we have adapted because the world has changed around us. We know that our demand for net zero emissions by 2025 will not be met. The climate crisis continues to accelerate faster than predicted, transforming from future threat to present reality. We've had a massive impact, shifted public awareness and perceptions. Take a moment to think about what might have happened if we had not been here to act when and how we did. This year the systems resisting change have revealed both their strengths and their fatal flaws more than ever before. But we are stronger and wiser. Extinction Rebellion was built for precisely these moments.

Our Three Demands, to Tell the Truth, Act Now and Decide Together lead us toward the future we must create. Our path combines the urgency that sparked our founding with the wisdom gained through years of determined action. The future depends on what we do now. Rooted in love for the Earth and all that it sustains, here is our strategy for the next phase of the journey.

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