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Why use Action Network?

Why would a group choose to use XR's Action Network account, rather than alternatives such as Mailchimp?

Benefits

  • It's a network - when signing up for a local group email list, people are also subscribed to their regions/region/nation and to the UKXRUK email list. They will therefore be informed of campaigns and activities locally, regionally and nationally. More detail of the structure of all the lists here.

  • This means localnew groupLocal Group sign ups add to the total on the UK listlist. whichThis is critical for both mobilisation for big actions (e.g. The Big One), for awareness of ongoing campaigns, for training and also for fundraising.

  • SecureSecurity - all admins have their own account, so you don't have to share passwords. If someone leaves the movement, their admin access can be removed without having to change shared passwords.

  • You'llYou nevercan losehave accessmultiple toAdmins for your mailingemail list e.g. if the person who set it up leaves XR.list.

  • Support and training is available from the Action Network Data Team and in the Action Network Admins Mattermost channelavailable.

  • GDPR compliant -and ifanyone someonereceiving wantsand toemail and unsubscribe orat haveany their data deleted, we can do that in one place, rather than across multiple systems.time.

Barriers/Issues

  • In common with other mailing list systems, the data is stored on servers that we do not control, and that could be accessed by law enforcement authorities. For this reason, you should never store "spicy" information - such as sign-upsdata showing intention to take part or to organise arrestable actions - on Action Network.actions.

  • To getbecome accessan to this list and use itAdmin takes a bit of training, which can be a barrier to some localLocal groupsGroups without someone with the time and skills (or determination!) to learn. But we have a very friendly training team who are happy to teach in 1-1 session and go at the pace that suits each individual.