Writing and Sending Emails on Action Network
Technical, style, content and accessibility advice. Plus automatic welcome emails.
Introduction to writing emails
Start here for a quick overview ...
Validate your reply-to email address
This is quick and easy thing to do and is important to ensure more of your emails/newsletters rea...
Write and send an email
Start a new email Go to the right hand side menu and pick 'Email' Next steps 1: Skip to step 2...
Targeting an email
Warning Message when targeting There is a new warning message on Action Network (as of 2024) that...
Tips for writing effective content
How to improve open rates and increase involvement from people subscribed to your list. Subject l...
Deliverability - making sure your email doesn't look like spam
Reading and acting on the advice below will reduce the number of emails getting caught by spam fi...
Formatting, readability and accessibility
Writing clear, readable emails for everyone and with focus on readers with visual impairments, dy...
Optimal layout tips for phones
Sending test emails to yourself and reading them on your phone, is the best way to experience how...
Inserting images into your Action Network e-mail
Including images can really help with reader engagement, but there are couple of things to keep i...
Automatic welcome email for your group
So, you’ve got your group up and running and people are signing up via the LGmap or the UK websit...
Buttons and hyperlinks
Note: In Action Network when adding either hyperlinks or buttons, you should always use full orig...